2013-01-24_13h58_04


One of the neatest things that the mobile revolution has brought about is an increase in intelligent fitness apps and accessories. Everything from belt clips that can tell how far you've run to zombie-augmented 5K training. The Amiigo bracelet and shoe clip combo may be one of the coolest projects, though. The company behind it promises that, between the two pieces, the system can track any workout you do. If it performs as advertised, this could be amazing.
The software is where the magic really happens (as always). The accompanying app can track up to a hundred different workouts and cross that data with heart rate, blood oxygen levels, calories burned and a bunch of other fun information your body spits out. As if that wasn't enough, it also tracks your progress with points and allows you to engage with your friends. You'll be positively swimming in data.
Social interaction is a great idea when it comes to fitness as it demands accountability. Tracking devices are also fantastic as they provide automated records of what you do, showing the user exactly how much they've accomplished, which is also motivating. If all of that could be put into a single package that's effortlessly integrated, it could be a huge hit. Which may be why this project on IndieGogo has achieved more than twice its funding goal of $90k inside a week. With 36 days left. Impressive.
Of course, with any crowd-funded project, we'll have to wait and see how well this really goes. It could be months or years before we see this land in consumers' hands, if at all. Even then, no guarantees can be made on whether it actually does what it says it can do. Still, call us hopeful. This is the kind of thing that we'd love to use if it can do what it promises.
Also, any organization that uses Glitch Mob for its product demo soundtrack is alright in my book.
Source: Amiigo (IndieGogoPR)

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